4 Small Tweaks to Make a Major Improvement in Your Post-Purchase Experience

On average, a loyal customer is worth 10 times the amount of their first purchase. Customer retention is key to the long term success of a retailer, which means your last impression during the sales cycle is just as important as your first.
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Step-by-Step Guide to Enable Your Customers to Track their Shopify Orders

Making your first Shopify sale is really exciting. But once that order’s in, how do you make sure the customer can track their order? Even just figuring out how to send a tracking number to a customer can be difficult. 

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Influencer Marketing 101: How to Build a Passionate Team of Influencers

How many people stop you in the street to rave about a store they’ve never been to? Are they intercepting you on your morning walk to tell you about the best coffee that they’ve never tasted? Let’s assume that no one is going out of their way to recommend something they haven’t used.

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