How to Create a PR Box for Your Shopify Store With the 3 P’s

PR boxes are a popular way for Shopify stores to gain “free” exposure to social media influencers. A PR box is a package of your items you send to a list of chosen influencers in the hopes that they will share the products with their audiences. These boxes are most commonly used in the beauty community, but many other industries can make use of them.

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5 Expert Tips to Improve Your Shopify Store’s Order Fulfillment Process

For the average online retailer, the cost to fulfill an order is 70% of their average order value. Customers expect their items shipped with increasing speeds. As COVID-19 changes the world, it seems more and more like most purchases going forward will require some level of fulfillment – whether from an in-store or warehouse team. The margins for error when it comes to fulfillment are razor-thin these days.

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8 Examples of Effective Product Bundling for Shopify Stores

Product bundling is a key strategy for Shopify merchants to increase their average order value. Bundles are individual products or services that can be sold together as one unique offer. This practice will help you bring more value to your customers by allowing you to showcase products that might typically be overlooked or to upsell customers as they complete their purchase.

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6 Custom Packaging Ideas for Shopify Stores on a Budget

There are a number of reasons to use custom packaging for the parcels you ship. Custom packaging both inside and outside of the parcel are important in creating the personal connection that can be so lacking in our fast-paced, online world.

Of course, not every brand can afford to completely outfit each of their parcels in custom packaging. Even very large brands may find they don’t have the budget to go all out. So we put together a list of six cost-effective custom packaging ideas for any budget to help take your brand to the next level. Use them together or apart.
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3 Reasons All Shopify Stores Should Use Custom Packaging

When it comes to product packaging, there are many options available to Shopify merchants that vary in shape, price, and even eco-friendliness. Customizations such as adding your logo to the box or including free samples is a key differentiator for brands in the Amazon world.

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