Savvy multi-channel merchants know the importance of having a point of sale system with the same power and flexibility as their online store. More than ever before, these merchants are turning to Shopify to unify their in-store and online sales. And when they do, the results speak for themselves, with retailers seeing a 30% growth in year over year revenue.
Continue readingA New Landing Page Editor For Shopify Merchants This Holiday Season
Landing pages are a key ingredient of any Black Friday/Cyber Monday (“BFCM”) campaign. It’s important that your landing pages match the shopper’s expectations in order to provide the content promised in the advertisement, webpage, or email that the shopper is coming from.
Continue readingTracktor Helps Shopify Merchants Visualize Carrier Reliability This Holiday Season
Today we’re announcing a big update to Tracktor that will give Shopify merchants a global view of their packages in transit.
The Ultimate Guide to Add Gift Wrapping on Your Shopify Store
Over the next few weeks, many retailers will begin offering to gift-wrap their shopper’s purchases. Customers have long found this service saves them time and perhaps delivers a better wrapping job than they would have done. It’s such a well-liked service that malls have historically offered free gift-wrapping as a way to drive foot traffic. And like their brick & mortar counterparts, online stores will also start to offer their own gift-wrapping services, since it provides undeniable financial benefits and can offer a distinct competitive advantage.
Continue readingThe Ultimate List of Black-Owned Shopify Stores
Here at ShopPad, it is our goal to help every entrepreneur become successful. We’ve worked with tens of thousands of businesses over the years and we pride ourselves on giving the same level of great service to all of our merchants.
Let Customers Monogram & Customize Your Shopify Products
For centuries, purveyors of goods have been seeking artisans to create a “monogram” for their purchases as a manner to establish their name, or as a signature or branding of work.
7 Common Copywriting Mistakes in eCommerce
When you run a business, communication is critical. When shoppers are deciding whether or not to spend their money with your store, it’s often how you’re communicating, or not that becomes the deciding factor. Poorly written copy is arguably even worse than not saying anything at all.
Successful Content Marketing for the Holidays
As a storeowner, you’re the expert about the products you sell. You understand the materials used, dimensions and every other spec that goes into it. You know how it stands against the competition, where it falls short and everything else in between.
How Stores Create Powerful Unboxing Experiences
As eCommerce gets more crowded by the day, branding has become the bread and butter of differentiating a business.
There’s an app (newsletter) for that
Third-party applications play a huge role in defining a Shopify store’s success. A quality app can prove beneficial within many aspects of one’s store: sales, marketing, analytics, customer support and service, or social media.